What is El Chupete?
El Chupete is an independent institution promoted by professionals from the world of communication and education, whose main objective is promover la comunicación infantil y juvenil responsable e incentivar la creatividad in children.
We are immersed in an information society, changing at all times with a speed never seen before; which obliges everyone to take special care of children; a sector of society directly and continuously exposed to constant changes in communication and advertising.
Goals
Raise awareness
advertisers of children's products of the importance of betting on creative campaigns that transmit values.
Motivate
a las agencias para mejorar su creatividad e ingenio en la publicidad infantil y juvenil.
Train
a educadores, docentes y pedagogos del importante papel que juegan los medios de comunicación en el público infantil y juvenil.
To reward
the efforts of professionals, given the difficulty of this type of communication and of being recognised at other festivals.
Create
proyectos que dignifique la publicidad y comunicación infantil y juvenil, velando por sus derechos y demostrando que existen criterios de calidad y campañas que los cumplen y respetan.
What's happening
Descubre las últimas noticias sobre publicidad y comunicación infantil y juvenil.
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