El Chupete - Elena Gómez del Pozuelo nueva presidenta del Jurado

Elena Gómez del Pozuelo to chair the jury of the International Children's Communication Festival El Chupete

He joins the list of presidents of El Chupete such as Luis Bassat, Mónica Deza, Luis Casadevall or Macarena Rey, among others.

June 1st 2021

He joins the list of presidents of El Chupete such as Luis Bassat, Mónica Deza, Luis Casadevall or Macarena Rey, among others.

The International Children's Communication Festival El Chupete will have Elena Gómez del Pozuelo as president of the jury, who joins the long list of advertising, communication and business professionals who have chaired the jury of the Festival in previous editions, such as Luis Bassat, Mónica Deza, Luis Casadevall or Macarena Rey, among others.

Elena Gomez del Pozuelo is President of Womenalia, a company dedicated to the professional development and empowerment of women; and to consulting and services for companies in terms of equality and work-life balance. Another of her most prominent projects is Baby Friendly Companies, an initiative for companies to help promote the birth rate in Spain as an opportunity and of which Elena is Co-Founder and CEO since 2013. She is also co-founder, shareholder and board member in several startups such as Incipy, Inesdi, Cocunat, Brainsins or Gopopup, among others.

For the moment, no dates or details of the format of the XVII edition of the Festival have been announced, which this year will have Girl Power as its main theme.

“"In several of the previous editions we have been addressing issues that affected the social sphere and educational models of children and young people linked to technological developments (use of electronic devices, the rise of social networks ...). But from El Chupete we also want to join a movement that is becoming more and more important in our society and aims to show a form of communication away from stereotypes, while offering a platform of recognition to the great professionals of Communication, Advertising and Marketing"commented from El Chupete.

El Chupete is the First International Festival of Children's Communication, an independent Festival that aims to reward each year the best creative work with values, aimed at childrenThe Festival, which this year celebrates its XVII edition, seeks to give professional recognition to all those advertisers, advertising agencies and production companies that invest much of their effort in this type of communication, in order to reward responsible communication.

In addition to awarding the best creative works, El Chupete aims to create a forum for reflection on the problems and opportunities of the advertising market and children's communication,through conferences, colloquiums and round tables on the latest trends in children's advertising, where the best professionals, researchers and specialists in this market meet.

It should also be noted that, since 2014, H.M. the Queen of Spain, Doña Letizia is Honorary President of El Chupete.

About El Chupete

El Chupete is an independent institution promoted by professionals from the world of communication and education, whose main objective is to promote responsible child communication and encourage creativity in children.